ITL ResearchInside The Local

Inside The Local Report

A monthly report on your market, prepared for your business

Illustration: a printed report on a shop counter

For owners of local businesses in the markets we track every week. Most of the report covers the whole market. Your own pages come first: your zone, your rivals and the searches you win and lose.

Your pages

Where you stand

Your place in the searches customers run, point by point across your area; the rivals that share your zone; the services where you lead and where you are absent.

The market

What changed this month

Who rose and who fell, newcomers, ads, reviews and photos, seasons in demand, and what worked for businesses that gained ground.

The workbook

What to do next

A short plan for the month and practical guides: your Google profile, reviews, service pages, photos, local ads.

Where it is available

Only markets with weekly tracking

Price and terms

$99 a month, for 6 or 12 months. Printed and mailed, with a PDF copy. Before you decide, we prepare a free sample report for your business so you can see exactly what you would get. To ask for one, write to [email protected] with the name of your business and its neighborhood.

We report facts from public search results and listings. We do not rate anyone’s work or prices, we do not accept payment for coverage, and subscribing does not change how your business or your rivals appear in our data.