South Brooklyn · Brooklyn
Hair salons in South Brooklyn
275 hair salons in South Brooklyn (Bay Ridge and Sunset Park to Sheepshead Bay and Marine Park), 2.7 per 10,000 residents: below the city average of 4.6, and 14th of 18 areas by density.
Open map data, October 2026. City = the same business type across New York City.
What to know
A large market of 275 businesses. With this many, where a business appears in search near each customer matters more than the total count: competition happens street by street.
Fewer independents here have a website of their own (50% against 65% citywide). A business with a solid site and a complete Google profile stands out quickly.
Market box
Thin market, less online than the city
Businesses per resident and online presence,
against hair salons across the city.
Compared
| Businesses | Per 10,000 residents | Chains | Own website | Facebook or Instagram | |
|---|---|---|---|---|---|
| South Brooklyn | 275 | 2.7 | 18% | 50% | 55% |
| Brooklyn | 1,013 | 3.9 | 15% | 62% | 63% |
| New York City | 3,893 | 4.6 | 14% | 65% | 63% |
What weekly tracking adds
- Positions at every point of a grid across the area, for the main searches and for each service
- Your zone: the part of the area where customers see the same businesses, and the rivals in it
- Who rose and who fell this month, and who is new
- What worked: reviews, photos and activity against the places businesses gained or lost
- Ads, seasonal demand and a short plan for the month
Available once a market is tracked every week. Ask about tracking for this market
From our book
Found on the Map, free for business owners
The head term is crowded
Every business in a category fights for the same one or two searches. Most of the searches that bring customers are smaller, and far fewer businesses are fighting for them.
Chapter 5Collecting your long tail
Most keyword tools show you the busy searches everyone already fights over. The long tail of your own trade you will have to collect yourself. Here is how we do it.
Chapter 6Choosing your seeds
A seed is one service in one place. Pick five you can win, write them down, and give them a season. This chapter shows how to choose them.
